Post-Sloan, many of us work in the marketing arena. Marketing has not been easy in this supercharged fast pace world.
This marketing subgroup is designed for us to openly discuss challenges we face at work every day, share ideas, and help each other grow. Examples of topics to cover include: social media, B2B marketing, B2C marketing, marketing with a small budget, getting media attention, ROI and measurement, marketing through FB/LinkedIn, SEM, SEO/Google, what works or does not work with snapchat/instagram/pinterest, mobile, content technology, content strategy, video marketing, working with sales.
We intend to meet regularly and hopefully, many of us will join this cohort to grow together.
To join the Marketing Group and participate in events, fill out the Join the Club survey and identify you’re interested in the Marketing.
Ivy Cheung – MIT Sloan MBA ’10